The Urban Cordial Company

Alexandra Palace market

Natasha made her first bottles of cordial from an Elder tree by her allotment. At the time she was working for a consulting firm and needed a creative outlet to escape her boredom. She found herself foraging for more fruits in London, with bemused passers-by observing as she shook apple trees to get the juiciest fruit from the top of the tree.

With her first batches of cordials ready she stumbled into a farmers’ market, and when her entire stock of hundreds of bottles was sold over just a couple of weekends, what started as a fun idea suddenly felt like it could be a viable venture.

The Urban Cordial Company has moved on from foraging to buying their fruits from farms around London. Natasha and her team make their cordials by hand using only fruits that are in season. As a consequence, each batch is a little bit different, and the flavours rotate throughout the year to reflect the seasons.